Instagram stories - Page 4
Social platforms key for brands to drive growth, says Circana
Thu, 22nd Aug 2024
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ar, vr & metaverse
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youtube
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instagram
Circana's new report reveals social eCommerce as a key driver in accelerating consumer purchases, emphasising the importance of data and personalised experiences for brands.
StarHub & Singapore Police launch campaign to combat scams
Wed, 21st Aug 2024
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edutech
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advanced persistent threat protection
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email security
StarHub and the Singapore Police Force launch a campaign with Scam Masterclasses to combat rising cyber threats, aiming to educate and protect the public.
Pattern launches 'Pattern Creators' to bolster Aussie brands
Tue, 13th Aug 2024
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martech
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instagram
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social media
Pattern launches 'Pattern Creators' to help Australian brands tap into new audiences via influencer-led marketing, enhancing brand equity with authentic content.
Gen Z dining habits: prioritising trust, deals, & takeaways
Thu, 18th Jul 2024
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youtube
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instagram
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market
Generation Z's dining habits reveal a focus on convenience and value, with 42% opting for takeaway on Fridays and 93% trusting friends over influencers, Deliverect finds.
AI deepfake scams rise in health supplement fraud
Fri, 12th Jul 2024
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ai
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healthtech
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bitdefender
Bitdefender reports a surge in AI and deepfake tech use by fraudsters on social media, promoting fake health supplements and miracle cures, targeting millions globally.
SleekFlow appoints Gao Lei as new CTO to drive tech strategy
Wed, 10th Jul 2024
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edutech
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uc
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data analytics
Singapore-based SleekFlow has named Gao Lei, former LinkedIn China CTO, as its new Chief Technology Officer to spearhead tech transformation and innovation.
Endor Labs warns of critical vulnerabilities in CocoaPods
Wed, 10th Jul 2024
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malware
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supply chain
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cybersecurity
Endor Labs reveals major security flaws in CocoaPods, threatening apps like Instagram and Uber. Critical CVEs could impact Swift and Objective-C supply chains.
Study reveals minimal ad view time boosts brand awareness
Tue, 2nd Jul 2024
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youtube
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facebook
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instagram
A study by Playground xyz reveals key insights into how minimal ad viewing durations on platforms like Instagram and TikTok affect brand outcomes.
OpenAI disrupts five covert influence operations in three months
Sun, 2nd Jun 2024
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ai
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ai models
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facebook
OpenAI has thwarted five covert influence operations over three months, leveraging AI to disrupt attempts by malicious actors to misuse the technology for deceptive activities.
Salesforce enhances Service Cloud for unified customer care
Fri, 24th May 2024
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martech
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personalisation
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cdp
Salesforce enhances Service Cloud with new features to unify data across digital channels, providing a seamless, personalised customer experience through their Einstein 1 Platform.
AI adoption soars as APAC social media teams face resource gaps
Wed, 15th May 2024
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ai
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ai models
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instagram
Businesses in APAC are relying more on AI to handle social media, with 55% viewing it as essential amidst resource limitations, says a Meltwater report.
A beginners guide to attending Xerocon London
Tue, 23rd Apr 2024
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fintech
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financial systems
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xero
Xerocon London's first-timers' guide provides essential insights to prepare for the thrilling atmosphere of the event, which will alter one's perspective on accounting.
Team5pm forms data-driven content group with acquisition
Thu, 4th Apr 2024
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instagram
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film
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tiktok
Data-focused video agency team5pm acquires Lijm Amsterdam to form a content group, capable of meeting the advanced demands of future Chief Marketing Officers.
Singapore leads global shift towards international online shopping
Thu, 21st Mar 2024
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cx
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martech
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facebook
Over half the global consumers expect to increase their international online shopping by 2024, with a focus on flexible payment and shipping options, according to a report by Airwallex.
Australians spend more time on social media, TikTok leads the way
Wed, 21st Feb 2024
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gaming
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martech
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digital entertainment
Australians are increasingly focusing on social media, with a noteworthy preference for TikTok, as traditional media consumption declines, according to a new report by Meltwater and We Are Social.
IAS extends AI-driven brand safety measures on Facebook & Instagram
Tue, 6th Feb 2024
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facebook
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instagram
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verizon
Integral Ad Science expands its AI-driven Total Media Quality Brand Safety across Facebook and Instagram, enabling advertisers to gain better insight into campaign safety and appropriateness.
Gypsy Rose Blanchard's Instagram fame bolsters influencer marketing potential
Fri, 2nd Feb 2024
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google
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amazon
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instagram
Following her release, convicted murderer Gypsy Rose Blanchard has gained a huge following on Instagram, with an impressive 9.8% engagement rate and an estimated media value of up to $3.5m.
'Singaporeans concerned over internet misinformation, Digital 2024 report reveals'
Wed, 31st Jan 2024
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youtube
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instagram
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whatsapp
Despite high internet penetration, Singaporeans show concern over digital misinformation and personal data use, says the Digital 2024 report by Meltwater and We Are Social.
Global social media users surpass 5 billion mark, reports Digital 2024
Wed, 31st Jan 2024
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instagram
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social media
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whatsapp
Global social media users sail past the 5 billion mark, making up 62.3% of the population, as Digital 2024 report unveils commercial platforms' strong year-on-year growth.
Instagram influencer marketing expected to hit USD $22 billion by 2025
Mon, 22nd Jan 2024
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martech
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youtube
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instagram
HypeAuditor report predicts Instagram influencer marketing will reach a dramatic USD $22 billion by 2025, driven by a surge in social eCommerce and a shift to digital advertising.