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Retail media Stories - Page 7

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Retail media stories

Spreetail unveils causal AI tool to cut wasted ad spend
Marketing Technologies

Spreetail unveils causal AI tool to cut wasted ad spend

Spreetail debuts True Ads causal AI tool to slash wasted eCommerce marketplace ad spend by up to 50% and boost incremental sales.

By Sean Mitchell • 3 min read • Sat, 10th Jan 2026
Banks tap 'financial media networks' for ad revenues
Fintech

Banks tap 'financial media networks' for ad revenues

Banks are turning apps and accounts into ad space, with SAS tipping media networks to lift non-interest income by up to 30% within two years.

By Sofiah Nichole Salivio • 5 min read • Fri, 9th Jan 2026
Rithum & Stripe partner to power AI agent commerce
Digital Transformation

Rithum & Stripe partner to power AI agent commerce

Rithum links its commerce platform to Stripe's Agentic Commerce Suite, enabling AI agents to handle product discovery and payments end-to-end.

By Joseph Gabriel Lagonsin • 4 min read • Fri, 9th Jan 2026
AI agents to reshape brand discovery by 2026, says Kantar
Marketing Technologies

AI agents to reshape brand discovery by 2026, says Kantar

AI agents will reshape brand discovery by 2026, Kantar predicts, as marketers race to optimise for algorithmic assistants and micro‑communities.

By Shannon Williams • 6 min read • Tue, 23rd Dec 2025
2026 Marketing predictions: Why OOH could take centre stage
Customer Experience

2026 Marketing predictions: Why OOH could take centre stage

Out-of-home ads are set to shift from media-plan afterthought to data-fuelled, programmatic powerhouse at the heart of 2026 marketing.

By Kevin Smyth • 2 min read • Wed, 17th Dec 2025
Programmatic digital OOH set to reshape media plans
Digital Signage

Programmatic digital OOH set to reshape media plans

Programmatic digital out-of-home is set to become a core media-plan pillar by 2026 as tighter budgets push marketers towards data-led OOH.

By Sean Mitchell • 4 min read • Thu, 11th Dec 2025
Ocado Ads partners with Epsilon to boost retail media targeting
Marketing Technologies

Ocado Ads partners with Epsilon to boost retail media targeting

Ocado Ads partners with Epsilon to launch a retail media solution linking verified shopper data across TV, audio and online for better ad targeting.

By Sean Mitchell • 3 min read • Wed, 3rd Dec 2025
Topsort wins W23 funding to boost AI retail media for grocers
Marketing Technologies

Topsort wins W23 funding to boost AI retail media for grocers

Topsort secures investment from W23, backed by major grocers including Tesco, to expand its AI-driven retail media platform for global grocery retailers.

By Melvin Hipolito • 3 min read • Tue, 2nd Dec 2025
Shirofune & Direct Agents boost retail media with AI automation
Marketing Technologies

Shirofune & Direct Agents boost retail media with AI automation

Shirofune partners with Direct Agents to integrate AI automation in retail media, boosting efficiency and driving a 44% revenue rise in Amazon campaigns.

By Melvin Hipolito • 2 min read • Thu, 20th Nov 2025
Priceline Pharmacy expands retail media network with Zitcha
Customer Experience

Priceline Pharmacy expands retail media network with Zitcha

Priceline Pharmacy partners with Zitcha to expand its retail media network, tapping into 9.5 million loyalty members with enhanced advertising solutions.

By Kaleah Salmon • 3 min read • Wed, 12th Nov 2025
QSIC expands APAC retail media team with Jaclyn Shaw appointment
Customer Experience

QSIC expands APAC retail media team with Jaclyn Shaw appointment

QSIC appoints Jaclyn Shaw as Retail Media Partnerships Lead for APAC amid rising demand for in-store retail media and business expansion in the region.

By Melvin Hipolito • 3 min read • Thu, 30th Oct 2025
Australian retail media first links in-store sales to digital ads
Data Analytics

Australian retail media first links in-store sales to digital ads

Vinarchy Wines, MixIn, Criteo and Amperity launch Australia's first retail media network linking in-store sales to digital ads for precise campaign measurement.

By Sean Mitchell • 3 min read • Wed, 15th Oct 2025

Stories from Other Regions

Retail media stories

Retail media breakthrough in Australia: How Amperity, MixIn and Criteo cracked attribution
Marketing Technologies

Retail media breakthrough in Australia: How Amperity, MixIn and Criteo cracked attribution

MixIn, Amperity and Criteo have launched Australia's first closed-loop retail media attribution, linking in-store sales to digital ads in just five weeks.

By Amperity • 5 min read • Tue, 2nd Dec 2025
Beyond the endcap: Designing media that blends into the retail environment
Digital Signage

Beyond the endcap: Designing media that blends into the retail environment

Retail media is evolving from static placements to integrated digital elements that blend with store design, creating seamless and immersive shopper experiences.

By Ross Pedgrift • 5 min read • Thu, 20th Nov 2025
AI & retail media are set to transform UK shopping by 2026
Marketing Technologies

AI & retail media are set to transform UK shopping by 2026

By 2026, AI and advanced retail media will revolutionise UK shopping, with brands like John Lewis and Ocado leading a shift towards smarter, personalised consumer engagement.

By Melania Watson • 4 min read • Thu, 20th Nov 2025
StackAdapt bolsters Australian team with two senior hires
Digital Transformation

StackAdapt bolsters Australian team with two senior hires

StackAdapt strengthens its Australian presence with senior hires Chris Scudder and Sam Schneider to drive further growth in NSW and Victoria markets.

By Melvin Hipolito • 2 min read • Fri, 14th Nov 2025
Frasers Group launches Sports Direct flagship in Liverpool with ELEVATE
Digital Signage

Frasers Group launches Sports Direct flagship in Liverpool with ELEVATE

Frasers Group unveils a 65,000 sq ft Sports Direct flagship in Liverpool featuring Everlast Gyms+ and its innovative ELEVATE retail media platform.

By Kaleah Salmon • 3 min read • Fri, 24th Oct 2025
Westfield London unveils immersive Wicked experiential event for 2025
Customer Experience

Westfield London unveils immersive Wicked experiential event for 2025

Westfield London will host 'Wicked: For Good - The Experience' from Nov 2025, blending immersive storytelling with retail and social engagement during the festive season.

By Jed Nykolle Harme • 3 min read • Wed, 22nd Oct 2025