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Creative Technologies stories - Page 7

Thanks to computers, humanity opened the door to an infinite world of creation and innovation. Creative Technologies encompasses a wide range of technologies related to computing and design, such as digital product design, digital content creation, advertising, as well as virtual reality.

With Creative Technologies, ways of publishing content through the capabilities of software and engine enable enhanced creative output. Brands use Creative Technologies in many applications, such as advertising, portfolio management and innovations.
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China's B2B MNCs turn to social media for strategic outreach
Mon, 26th Feb 2024
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digital transformation
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ai
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wechat
China's international B2B MNCs are using social media as a primary marketing channel, with 70% planning to increase their marketing budget in 2024, according to KAWO's recent report.
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LG modernises Sydney Dance Company with innovative tech upgrades
Mon, 26th Feb 2024
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digital signage
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displays & projectors
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b2b
LG Business Solutions partners with Sydney Dance Company to transform historic Walsh Bay Wharf Studios, integrating state-of-the-art display and sound technology to enhance visitor engagement.
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Crayon partners with Kahoot! to boost global educational engagement
Fri, 23rd Feb 2024
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ai
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it services
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schools
IT services innovator, Crayon, joins forces with learning and engagement platform, Kahoot!, in a strategic partnership aimed at enhancing global educational experiences through technology.
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Platinum Accounting advocates for artificial intelligence
Thu, 22nd Feb 2024
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uc
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genai
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ai
Platinum Accounting Australia urges the accounting industry to utilise AI technology to enhance services and reduce costs.
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Adobe unveils AI Assistant for enhanced document experiences
Wed, 21st Feb 2024
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martech
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ai
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ai agents
Adobe introduced its first AI assistant in Acrobat and Reader, revolutionising document interaction with generative AI technology that provides useful tools.
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Tech giants to fight AI deception in global elections
Tue, 20th Feb 2024
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martech
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data privacy
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ai
Leading tech firms including Adobe, Amazon and Google commit to battling the misleading use of AI in global elections at Munich Security Conference.
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Exclusive: The future of Adobe and AI - the experts tell all
Mon, 19th Feb 2024
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martech
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ai
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software development
In the past year, Adobe has made significant advancements in artificial intelligence, particularly emphasized at the Adobe Summit 2023, we spoke to their team to hear their thoughts on their progress.
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AppLovin's 2024 Ad Trends report reveals role of Gen AI
Fri, 16th Feb 2024
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genai
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ai
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advertising
AppLovin's 2024 Ad Trends report reveals the transformative role of Generative AI, employed by its in-house creative agency SparkLabs, in innovating mobile and gaming ad creativity.
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DoubleVerify launches tiered brand suitability categories for MFA content
Fri, 16th Feb 2024
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data analytics
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ecm
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mfa
DoubleVerify launches nuanced, AI-powered brand suitability categories to optimise ad campaign performance, providing sites with a refined analysis for online MFA content management.
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New TikTok & Adobe Express integration streamlines video creation
Wed, 14th Feb 2024
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martech
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content creation
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adobe stock
TikTok's Creative Assistant integrates with Adobe Express for a seamless video creation journey, offering creators new levels to content development whilst streamlining branding process across the TikTok platform.
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Adobe & Christian Cowan unveil world's first reconfigurable dress
Wed, 14th Feb 2024
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martech
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cleantech
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sustainability
Adobe partners with renowned designer Christian Cowan to unveil the world's first wearable and electronically adaptable garment, employing Adobe's Primrose technology, at NYFW Fall/Winter 2024.
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News Corp Australia partners with Outbrain to refine digital content discovery
Tue, 13th Feb 2024
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content creation
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discovery
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creative technologies
News Corp Australia pens a notable multi-year deal with technology platform Outbrain to enhance content discovery and revenue optimisation on its digital properties.
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Google joins C2PA, bolstering fight against digital misinformation
Fri, 9th Feb 2024
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martech
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ai
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microsoft
Google joins the Coalition for Content Provenance and Authenticity as a steering member, reinforcing efforts to boost transparency and tackle misinformation in digital content.
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Vultr launches next-gen content delivery service with global reach
Wed, 7th Feb 2024
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partner programmes
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cloud services
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managed services
Cloud computing giant Vultr introduces Vultr CDN, a next-gen international content delivery service, offering expansive, fast, and secure content distribution globally.
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Wex Photo Video opens fourteenth UK store in Putney
Tue, 6th Feb 2024
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customer service
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photography
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creative technologies
Award-winning retailer Wex Photo Video amplifies its UK footprint with a new flagship store in Putney, marking a key move in their ambitious expansion strategy.
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Taylor Swift victim of AI-generated explicit images: a wake-up call
Fri, 2nd Feb 2024
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ai
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cloud services
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social media
AI-generated explicit images of pop star Taylor Swift cause uproar, marking a chilling illustration of the technology's misuse and intensifying ethical concerns over AI regulation.
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ServiceNow & Udemy unite for power skills learning boost
Fri, 2nd Feb 2024
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devops
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apm
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genai
ServiceNow and Udemy launch transformative partnership to mix power skills with tech training on the Now Learning platform.
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Generative AI & other disruptive tech: Quanton's solution for NZ businesses
Mon, 22nd Jan 2024
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devops
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apm
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genai
Quanton founder, Garry Green, identifies disruptive tech such as generative AI and automated machine learning as the key to New Zealand's economic challenges.
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Australia's digital equity in government websites improves significantly
Fri, 19th Jan 2024
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cx
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martech
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ai agents
Digital equity and site performance in Australian government websites showed significant improvements over the last year, bagging the second spot in global rankings, reports Adobe.
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TRAPO partners with impact.com to amplify digital presence
Thu, 18th Jan 2024
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reviews
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b2b
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sales
Malaysia's automotive accessories brand, TRAPO, collaborates with partnership management giant impact.com to amplify its digital presence and strengthen its marketing strategy.