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Consumer Trust Stories - Page 2

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Consumer Trust stories

Visa strengthens AI defences amid new era of cyber threats
Data Protection

Visa strengthens AI defences amid new era of cyber threats

Visa is pouring billions into AI defences as regulators demand safer, auditable systems to counter faster cyber threats and fraud.

By David Shilovsky • 6 min read • This month
Trustpilot deepens Shopify tie-up on customer reviews
Marketing Technologies

Trustpilot deepens Shopify tie-up on customer reviews

Shopify merchants will be able to surface independent feedback more easily as Trustpilot's app upgrade makes reviews part of the buying journey.

By Sean Mitchell • 3 min read • Last month
Australians embrace AI shopping tools, not checkout
Fintech

Australians embrace AI shopping tools, not checkout

Most shoppers are happy for AI to compare products, but only 4% want it involved in payment, a new survey shows.

By Mark Tarre • 4 min read • Last month
UK & US consumers question message legitimacy, survey finds
Data Protection

UK & US consumers question message legitimacy, survey finds

Older adults are far more likely to doubt digital messages, as a survey finds 41% of UK and US consumers question if they are genuine.

By Sean Mitchell • 4 min read • Last month

Stories from Other Regions

Consumer Trust stories

London Metal Exchange tops Earthmark UK green ranking
Artificial Intelligence

London Metal Exchange tops Earthmark UK green ranking

Scrutiny of corporate climate claims is sharpened by a new ranking that puts London Metal Exchange ahead of RELX, PageGroup and TradingHub.

By Sofiah Nichole Salivio • 4 min read • This month
Australians research more before buying as costs bite
Data Privacy

Australians research more before buying as costs bite

Rising living costs are pushing 71% of online shoppers to compare more options and cross-check purchases across more channels before buying.

By Mark Tarre • 5 min read • This month
Australia warns of scam surge during Prime Day sales
Phishing

Australia warns of scam surge during Prime Day sales

Scammers are exploiting Prime Day shopping sprees as Australia's new rules aim to stop fraudulent texts, emails and instant payments.

By Sofiah Nichole Salivio • 7 min read • This month
India leads on tech optimism, Assurant report finds
Digital Transformation

India leads on tech optimism, Assurant report finds

Trust in AI and connected devices is helping lift device sales, while service gaps are pushing Indian buyers towards protection plans.

By Joseph Gabriel Lagonsin • 4 min read • This month
Ottawa releases new bank fraud & data sharing rules proposal
Data Protection

Ottawa releases new bank fraud & data sharing rules proposal

Consumers could gain stronger protections and easier data sharing as Ottawa opens consultations on bank fraud and open-banking rules.

By Jake MacAndrew • 3 min read • Last month
UK consumers use AI to discover brands, but still check
Generative AI

UK consumers use AI to discover brands, but still check

Most AI-discovered brands still face a trust test, as 79% of UK users check other sources before buying and only 4% would skip that step.

By Sofiah Nichole Salivio • 4 min read • Last month
UK consumers wary of AI shopping agents & payments
Robotics

UK consumers wary of AI shopping agents & payments

Trust remains thin for AI-led shopping, with most UK adults saying they would reject systems that handle spending or payment data.

By Sean Mitchell • 4 min read • Last month
Britons wary of AI making shopping decisions for them
Customer Experience

Britons wary of AI making shopping decisions for them

Most Britons still want to control the final purchase, with 65% uncomfortable letting AI buy on their behalf, Dentsu found.

By Sofiah Nichole Salivio • 3 min read • Last month
Younger shoppers use AI & join deal days more often
Digital Transformation

Younger shoppers use AI & join deal days more often

Younger consumers are shaping retail deal days, with Gen Z and Millennials far more likely than Boomers to use AI tools and spend more.

By Joseph Gabriel Lagonsin • 4 min read • Last month
London sees sharp rise in personalised scam attempts
Phishing

London sees sharp rise in personalised scam attempts

Nearly six in ten Londoners have seen more scam attempts in the past year, with social media fraud and AI-made ruses fuelling concern.

By Mark Tarre • 3 min read • Last month
London SMEs suffer AI misinformation in search tests
Large Language Models

London SMEs suffer AI misinformation in search tests

London SMEs are more likely than larger firms to be misdescribed by AI search tools, risking lost customers and missed revenue.

By Joseph Gabriel Lagonsin • 4 min read • Last month
AI tools reshape US consumer loyalty, Amperity says
Data Protection

AI tools reshape US consumer loyalty, Amperity says

As AI recommendations shape shopping, 63% of US consumers say they would switch brands for a better offer, Amperity found.

By Sean Mitchell • 3 min read • Last month
US survey finds refurbished devices face trust gap
Sustainability

US survey finds refurbished devices face trust gap

Clear warranties and return policies may be needed to turn US interest in refurbished gadgets into sales, the survey found.

By Joseph Gabriel Lagonsin • 4 min read • Last month