Consumer Trust stories
Post-quantum cryptography gains traction across sectors
Last week
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iot security
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quantum computing
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supply chain & logistics
Keyfactor foresees a pivotal shift in data security practices by 2025, driven by quantum computing advances and the adoption of post-quantum cryptography.
Lifecycle Software predicts 2025 telecom industry trends
Last week
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data protection
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smart cities
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cx
Lifecycle Software predicts that 2025 will see a rise in Mobile Virtual Network Operators, AI regulation challenges, and significant advancements in 6G technology.
Singapore marketers face data strategy challenges, survey reveals
Last week
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data privacy
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advertising
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digital advertising
Singaporean marketers are urged to enhance data practices amid rising concerns over advertising signal loss and identity issues, a Yahoo DSP survey reveals.
Gap grows between AI adoption by Aussie brands & demand
This month
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cx
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martech
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personalisation
A new report reveals a stark divide between Australian consumer expectations for AI adoption and current brand implementation, as 80% demand full integration by year-end.
Europeans interested in AI cars but reluctant to pay extra
This month
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ai
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data management
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ai adoption
A study shows strong interest in AI cars among Europeans, with 79% keen but only 23% willing to pay extra for the technology.
Australian firms face challenges in consumer data trust
This month
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data protection
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data privacy
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ai ethics
Paul Henaghan highlights the pressing challenges in Australia's cyber security, noting consumer distrust in data handling among local enterprises.
Building consumer trust and cyber resilience in Australia
This month
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data protection
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data privacy
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ai
A recent study reveals that 88% of Australians want consent before their data is used in AI, highlighting deep-seated concerns over data security.
Why identity management is an essential investment for Australian financial services providers in 2025
This month
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biometrics
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mfa
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cryptocurrency
Allaying rising concerns about privacy and security is critical for organisations and institutions that want to survive and thrive.
AI could be key to restoring consumer trust in Singapore
Last month
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cx
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martech
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cdp
A Salesforce report reveals a significant drop in consumer trust among Singaporeans, with 75% of respondents seeking more consistent interactions and AI solutions.
AI & IT systems crucial for retail success on Black Friday
Last month
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digital transformation
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cx
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martech
As Black Friday looms, retailers face the dual challenge of IT resilience and consumer trust in AI, with only 10% of UK shoppers keen to use AI tools.
71% of AI users regret data sharing due to privacy fears
Last month
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data privacy
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ai
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data sharing
A study from Syrenis reveals that 71% of AI users regret sharing their data, highlighting rising concerns over privacy in an AI-driven world.
Consumers favour 25% discount in exchange for emails
Last month
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cx
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martech
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data privacy
Research by Daemon reveals that 58% of consumers would share their email for a 25% discount, indicating a generational divide in data sharing willingness.
ASX 200 report reveals cybersecurity risks in retail sector
Last month
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firewalls
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encryption
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network security
A new report reveals alarming cybersecurity vulnerabilities in Australia's ASX 200 Consumer Discretionary sector, exposing major companies to increased breach risks.
Global fraud attacks rise 19% amid AI exploitation
Last month
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collaboration
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fraud
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financial institutions
A new report reveals a staggering 19% rise in global fraud attacks, largely fuelled by AI exploitation, highlighting urgent need for improved detection measures.
Acxiom unveils top CX trends for 2025 with human focus
Last month
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data analytics
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cx
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martech
Acxiom's latest report reveals key customer experience trends for 2025, highlighting the essential blend of human engagement and AI technology.
Australian shoppers value seamless online & in-store experiences
Last month
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martech
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reviews
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omnichannel
A new report reveals that 89% of Australian shoppers prioritise seamless online and in-store experiences, highlighting a significant trend in consumer behaviour.
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How data breaches erode trust and what companies can do
Last month
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data protection
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ransomware
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data privacy
Data breaches are costly, resulting in losses over USD $50,000 on average, while eroding customer trust and threatening company reputations.
Kantar report reveals key marketing trends for 2025
Last month
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cleantech
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digital marketing
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advertising
Kantar's Marketing Trends 2025 report reveals consumer distrust in AI ads, urging brands to prioritise transparency and inclusivity as key strategies for the future.
EBANX’s expansion strategy drives financial inclusion in emerging markets
Last month
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digital economy
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global expansion
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xtransfer
EBANX, founded in Brazil, is championing financial inclusion in emerging markets by connecting global businesses with local consumers across 29 countries.
Retailers urged to enhance trust with genuine content
Last month
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christmas
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transparency
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bazaarvoice
Retailers are urged to prioritise authenticity and user-generated content to build consumer trust amidst economic pressures this festive shopping season.