Christmas stories

Retailers are urged to prioritise authenticity and user-generated content to build consumer trust amidst economic pressures this festive shopping season.

A recent Pureprofile study reveals Australians plan to increase their Christmas spending, with budgets rising to AUD $468 for gifts and AUD $406 for food.

Auckland's tech hiring market sees cautious optimism as Reserve Bank rate cuts uplift sentiment, but slow recovery and 'brain drain' pose challenges.

Research reveals 51% of UK marketers are leveraging AI for Paris Olympics strategies, despite consumer concerns over data use and calls for increased regulation.

A steep 9.8% contraction hit Australia's traditional PC market in 2023, amid inflation-related woes, impacting notably desktops and notebooks, IDC report reveals.

Australian tech platform OneTap Loyalty streamlines rewards earning process, integrating payment cards with loyalty programs and bolstering customer engagement.

Boxing Day beats Black Friday and Cyber Monday as favourite for bargain hunting among Kiwi online shoppers, with site visits to New Zealand's PriceMe.co.nz rising 11%.

Santa's sleigh goes high-tech with Big Data and AI as he gears up for a surge in Xmas demand. Rudolf takes a break!.

Storyblok's research suggests influencer advertising could depreciate festive sales, with 25% of shoppers discouraged by them.

Christmas is coming, and, BLUETTI, a leading brand in portable power solutions, is giving you massive Christmas discounts, up to 27% off, on various power stations from Dec 15th.

Darktrace's Liam Dermody urges businesses to remain vigilant against increasing cyber threats during the Christmas season.

In 2023, Black Friday sales experienced growth, yet the most significant rise was observed in the days and weeks leading up to the event, according to Visualsoft.

Tech entrepreneur, Jackson Meyer, aims to transform festive shopping with cutting-edge VR platform, Fidelity Apps.

Australian consumer spending is set to decrease this festive season due to cost-of-living pressures, says Sitecore report.

Australians are expected to tighten their belts this Christmas, with 65% planning to spend less and buy fewer gifts, a new report finds.

MarketMedia and oOh!media join forces to install 330+ digital screens in retail stores across New Zealand by 2024.

By 9am on Boxing Day, 4,300 presents had been listed on the online marketplace, including an empty Roses chocolates wrapper of ‘disappointment’.

Cybersecurity is vital for businesses & consumers during the Christmas shopping season. Here are steps to protect your website and customers.

Check Point Software has released a statement to raise awareness among online gift shoppers to be cautious at all times and take the necessary precautions.

Vodafone customers in New Zealand set records for data usage over the festive season, with a 51% increase compared to last year.