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Teradata stories - Page 5

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Aussie companies failing when it comes to email marketing
Wed, 6th Apr 2016
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crm
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martech
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digital marketing
Australian companies are not utilizing email marketing to its full potential, according to research by Teradata.
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Original big data solutions vital, says Teradata
Fri, 18th Mar 2016
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data analytics
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martech
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planning
Teradata underscores the need for bespoke big data solutions, advising firms to forge unique analytic strategies for competitive edge.
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The importance of a data management platform
Tue, 8th Mar 2016
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martech
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digital marketing
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teradata
Consumer levels of digital media consumption are on the rise, so it’s more important than ever that businesses use a data management platform.
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Data: is it really helping?
Tue, 1st Mar 2016
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data analytics
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martech
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planning
While data promises business transformation, Teradata reveals pitfalls leading to wasted time and resources in ill-aligned strategies.
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How exactly do you bridge the digital skills gap?
Tue, 23rd Feb 2016
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digital marketing
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teradata
Teradata urges industries to close the digital skills gap by fostering martech experts, retraining staff, and curricular collaborations.
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Ticket to success? Getting to know your customers
Thu, 18th Feb 2016
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uc
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cloud services
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customers
Marketers struggling to personalize campaigns due to overwhelming amount of customer info, says Teradata Marketing Applications.
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Big Data in government: the key to management
Tue, 9th Feb 2016
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data analytics
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martech
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planning
Centralising government data could drive usage benefits and minimise risks, says Advanced Analytics at Teradata.
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Driving value from IT investments
Fri, 5th Feb 2016
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data analytics
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martech
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planning
Teradata warns firms that misaligned IT investments can drain resources without a clear strategy to harness their business value.
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Three ways to meet consumer demand this year
Wed, 20th Jan 2016
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uc
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cx
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martech
In 2023, staying ahead in retail means mastering omni-channel experiences and refining customer journey analytics, asserts Teradata.
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Hidden insights within Internet of Things data
Tue, 20th Oct 2015
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data analytics
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martech
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iot
Teradata launches Teradata Listener and Aster Analytics on Hadoop to help businesses tap into the hidden insights of IoT data, transforming operations.
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How graph analytics can help with data compliance
Wed, 23rd Sep 2015
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data analytics
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martech
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planning
Businesses must ensure they comply with data regulations, according to Teradata, who says big data can transform operations.
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Big data analytics investments paying off, according to new research
Thu, 3rd Sep 2015
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data analytics
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martech
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planning
A new report from Teradata as revealed companies are making significant investment in big data analytics and are seeing a significant return.
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Analytics driving the sentient enterprise
Tue, 1st Sep 2015
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devops
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data analytics
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martech
The continued data explosion and corresponding increase in analytical capabilities will drive organisations into becoming more sentient or intuitive.
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Controlling operational efficiency
Tue, 25th Aug 2015
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digital marketing
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teradata
Aussie marketing leaders need to utilise marketing resource management tools to facilitate better business decisions & transform marketing delivery.
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Aussie organisations need to get smarter about aligning data
Fri, 14th Aug 2015
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teradata
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data integration
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roi
Australian organisations must remove the barrier of siloed data if they want to achieve maximum return on their data investment.
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Woolies upgrades its Teradata enterprise data warehouse
Thu, 6th Aug 2015
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data analytics
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martech
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planning
Woolies bolsters customer insight with enhanced Teradata data warehouse, promising scalable, on-demand analytics for strategic decisions.
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Teradata recognised as leader in Real-Time Interaction Management
Tue, 4th Aug 2015
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data analytics
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martech
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planning
Teradata Marketing Applications has been named a leader in Real-Time Interaction Management by research firm Forrester.
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How to complete a successful digital transformation
Tue, 23rd Jun 2015
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digital transformation
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teradata
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real time
Mastering digital transformation: Firms must adapt to customer expectations, Teradata advises, harnessing analytics to thrive.
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Why businesses should combine NPS with analytics
Wed, 13th May 2015
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uc
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data analytics
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martech
Businesses that rely on the Net Promoter Score on its own may be missing opportunities to improve customer service and increase customer retention.
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Convert social data into social intelligence
Thu, 2nd Apr 2015
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social media
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teradata
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analyst report
Kiwi businesses are being urged to learn how use data insights gained from social media marketing to their advantage.