Teradata stories - Page 5
Aussie companies failing when it comes to email marketing
Wed, 6th Apr 2016
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crm
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martech
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digital marketing
Australian companies are not utilizing email marketing to its full potential, according to research by Teradata.
Original big data solutions vital, says Teradata
Fri, 18th Mar 2016
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data analytics
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martech
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planning
Teradata underscores the need for bespoke big data solutions, advising firms to forge unique analytic strategies for competitive edge.
The importance of a data management platform
Tue, 8th Mar 2016
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martech
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digital marketing
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teradata
Consumer levels of digital media consumption are on the rise, so it’s more important than ever that businesses use a data management platform.
Data: is it really helping?
Tue, 1st Mar 2016
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data analytics
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martech
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planning
While data promises business transformation, Teradata reveals pitfalls leading to wasted time and resources in ill-aligned strategies.
How exactly do you bridge the digital skills gap?
Tue, 23rd Feb 2016
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digital marketing
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teradata
Teradata urges industries to close the digital skills gap by fostering martech experts, retraining staff, and curricular collaborations.
Ticket to success? Getting to know your customers
Thu, 18th Feb 2016
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uc
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cloud services
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customers
Marketers struggling to personalize campaigns due to overwhelming amount of customer info, says Teradata Marketing Applications.
Big Data in government: the key to management
Tue, 9th Feb 2016
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data analytics
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martech
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planning
Centralising government data could drive usage benefits and minimise risks, says Advanced Analytics at Teradata.
Driving value from IT investments
Fri, 5th Feb 2016
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data analytics
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martech
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planning
Teradata warns firms that misaligned IT investments can drain resources without a clear strategy to harness their business value.
Three ways to meet consumer demand this year
Wed, 20th Jan 2016
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uc
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cx
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martech
In 2023, staying ahead in retail means mastering omni-channel experiences and refining customer journey analytics, asserts Teradata.
Hidden insights within Internet of Things data
Tue, 20th Oct 2015
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data analytics
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martech
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iot
Teradata launches Teradata Listener and Aster Analytics on Hadoop to help businesses tap into the hidden insights of IoT data, transforming operations.
How graph analytics can help with data compliance
Wed, 23rd Sep 2015
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data analytics
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martech
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planning
Businesses must ensure they comply with data regulations, according to Teradata, who says big data can transform operations.
Big data analytics investments paying off, according to new research
Thu, 3rd Sep 2015
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data analytics
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martech
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planning
A new report from Teradata as revealed companies are making significant investment in big data analytics and are seeing a significant return.
Analytics driving the sentient enterprise
Tue, 1st Sep 2015
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devops
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data analytics
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martech
The continued data explosion and corresponding increase in analytical capabilities will drive organisations into becoming more sentient or intuitive.
Controlling operational efficiency
Tue, 25th Aug 2015
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digital marketing
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teradata
Aussie marketing leaders need to utilise marketing resource management tools to facilitate better business decisions & transform marketing delivery.
Aussie organisations need to get smarter about aligning data
Fri, 14th Aug 2015
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teradata
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data integration
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roi
Australian organisations must remove the barrier of siloed data if they want to achieve maximum return on their data investment.
Woolies upgrades its Teradata enterprise data warehouse
Thu, 6th Aug 2015
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data analytics
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martech
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planning
Woolies bolsters customer insight with enhanced Teradata data warehouse, promising scalable, on-demand analytics for strategic decisions.
Teradata recognised as leader in Real-Time Interaction Management
Tue, 4th Aug 2015
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data analytics
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martech
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planning
Teradata Marketing Applications has been named a leader in Real-Time Interaction Management by research firm Forrester.
How to complete a successful digital transformation
Tue, 23rd Jun 2015
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digital transformation
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teradata
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real time
Mastering digital transformation: Firms must adapt to customer expectations, Teradata advises, harnessing analytics to thrive.
Why businesses should combine NPS with analytics
Wed, 13th May 2015
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uc
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data analytics
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martech
Businesses that rely on the Net Promoter Score on its own may be missing opportunities to improve customer service and increase customer retention.
Convert social data into social intelligence
Thu, 2nd Apr 2015
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social media
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teradata
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analyst report
Kiwi businesses are being urged to learn how use data insights gained from social media marketing to their advantage.