Marketing stories

Storyblok partners with OtterlyAI to help brands enhance visibility on AI-driven search engines amid shifting consumer search habits.

Pulse Advertising names Maximillian Adagio as Senior Director, Growth to expand its US client base in a rapidly evolving digital marketing landscape.

Meet The People and KD Global USA have teamed up to simplify market entry for European SMEs into the US and Canada with a unified service platform.

Hivekind AI launches PR Agent, an autonomous digital worker helping B2B tech firms enhance media relations with real-time communication intelligence.

Manchester's PushON Commerce has acquired Pixel Kicks, merging expertise to expand digital marketing and eCommerce services across multiple sectors.

Phil Davis, Google Cloud VP, joins Prophet's advisory board to boost global growth and guide enterprise market expansion and strategic partnerships.

LinkDaddy launches AI-driven Backlink Strategy Report, slashing SEO analysis time from hours to under an hour for agencies and marketers.

StackAdapt strengthens its Australian presence with senior hires Chris Scudder and Sam Schneider to drive further growth in NSW and Victoria markets.

SOUTHSTART 2026 returns to Adelaide, uniting founders, investors, and innovators across Australia’s startup and technology sectors in March.

Despite 81% of Australian business leaders valuing branding as vital, only 16% plan to boost investment, revealing a gap between belief and action.

79% of Indian marketers plan to increase AI use, yet only 46% feel confident using it effectively, revealing a major confidence gap despite rising adoption.

Nearly all large US firms use AI, yet only half see widespread benefits as integration and impact measurement remain major challenges.

A survey of 164 Australian CEOs finds 81% value branding, yet only 16% plan to boost brand investment, highlighting a gap in structured brand management.

Kilo, formerly Kilo Health, rebrands to back global startups in wellness, beauty, and personal development with funding and operational expertise.

Krenovator launches HastyHire, an AI platform streamlining recruitment with video interviews, bias detection and 70+ language support across global markets.

Mortar AI launches MMM Pulse, a fast, data-light tool giving marketers quick, reliable insights into the true impact of campaigns and channels.

Most marketers feel unprepared for AI-driven, click-less customer journeys despite 62% expecting them to be common within a year, reveals new research.

Gallagher Security raised over USD $7,000 for breast cancer research, more than doubling its initial goal during the Security Meets Solidarity campaign.

Google has launched Ads Advisor and Analytics Advisor, AI tools using Gemini models to help marketers optimise campaigns and gain insights on Ads and Analytics.

This Black Friday, 58% of Australians aim to snap up tech deals, with astrology influencing 31% of shoppers in their purchase decisions.